RewardParadise Rewards Program - Privacy Policy
Last Updated: 5/31/2023
RewardParadise, (“we,” “our,” or “us”) provides the following Privacy Policy ("Privacy
Policy” or “Policy"), which sets forth our practices related to collecting, using, disclosing,
and selling information that is personally-identifiable to a user “Information.” Capitalized
terms used but not defined herein shall have the same meaning as in the Website’s
Terms and Conditions, which are fully incorporated herein by reference.
By accessing and using one of our websites that we own and operate which offer
rewards and/or other content (collectively, “Rewards”) to users (collectively, the
Websites” and individually, a “Website, you signify your acceptance of this Privacy
Policy and your agreement to the collection, use, disclosure, and sale of your
Information as described herein. If you do not intend to agree to the terms of this
Privacy Policy, DO NOT use the Website. As set out below, the Privacy Policy is subject
to change. Your continued use of the Website following the posting of changes to these
terms will confirm your acceptance of all changes made except for changers which
expand the use of your Information where we will notify users by: (a) sending the
modified Policy to our users via email or (b) any other reasonable means acceptable
under applicable state and federal law. Please note if you are not a U.S. resident, you
are not permitted to use the Website and/or otherwise access any other of our offerings.
This Policy provides notice to users, including those who are California residents and
fall within the definition of “consumers” as provided for in the California Consumer
Privacy Act of 2018 (“CCPA”), that we collect Information. As required by the CCPA, the
following sections of the Policy also detail the categories and sources of Information
collected and the business and commercial purposes for the collected Information. We
also include a description of rights afforded to California consumers at “RIGHTS OF
know the Information we have collected and sold, the right to opt-out from the sale of
Information, and the right to deletion.
Here are the types and categories of Information that we may collect regarding users
(see below for additional descriptions of the categories of Information collected that are
provided to California residents):
Information that could reasonably identify a user, such as name, postal address,
email address(es), mobile/landline phone number(s), date of birth, and gender;
Information collected from a user’s responses to survey questions, including
preferences, products and services of interest, personal attributes such as
marital status, home or auto ownership, political affiliation, views on various
issues, and responses to wellness questions, as further described below;
Information collected from our web server log files, including device type(s), user
agent data, referring URL(s), and IP address(es);
Information collected from third parties or parties under common control (which
includes our parent, subsidiaries, and other entities under common control with
us - collectively "Related Parties") to validate and augment a user’s profile
including a user’s email address, postal address, telephone number, device ID,
or other user Information;
Information collected from our internal center, customer support department and
fulfillment vendors, including customer support inquiries, Reward-related claims
and emails and, as needed, proof of identification and completion of Reward
Information relating to a user’s interaction with telemarketing calls, SMS
messaging, push notifications, commercial email, and other forms of
Information collected by third parties regarding users' interaction with our Site
which may include the creation of a report and visual playback of the user
responding to one or more survey questions and the interacting with the page
that seeks to obtain a user's “prior express written consent” (as defined in the
Telephone Consumer Protection Act (“TCPA”))(“TCPA Consent”) to receive
telemarketing and text messages; and
Information collected from Cookies (as defined below), including whether a user
has previously visited the Website or has opened an email sent by one of our
Marketing Partners.
We collect Information from and about users (see below for additional descriptions of
the methods of Information collection that are provided to California residents) from the
following sources:
Registration forms and surveys;
Emails, telephone calls, USPS mail, and other contacts received from users as
part of customer service or to claim Rewards;
Publicly availably sources, such as Internet search engines;
Our hosting servers, which collect Information from users through various
technological means when users access and interact with the Website;
Third parties (including service providers) who assist us in hosting the Websites,
providing customer support, and fulfilling Rewards;
Our Marketing Partners and third party publishers, who may (a) send emails,
push notifications, or SMS messages or make telemarketing calls to users, (b)
drive users to the Website, and/or (c) advertise goods and services on the
Website; and
Cookies (small text files placed on a user’s browser by a website such as the
Website that track online behavior), web beacons (single-pixel GIF image files),
and other technological means (collectively, “Cookies”).
We may combine Information collected from various sources to augment and verify
Information to improve the overall quality of the Website experience.
We may use Information in many ways and for many purposes, including the following
(see below for additional descriptions of Information uses that are provided to California
For Website operations, content improvements, testing, research, analysis, and
product development;
To verify whether users are entitled to participate in the Rewards Program and, if
so, to fulfill Rewards;
To provide users with customer service and respond to customer inquiries;
To provide users with email, direct mail, and telemarketing messages concerning
certain of our products and/or services, as well as third-party products and/or
services, that we believe may be of interest to you;
To provide users with email alerts, text/SMS message alerts, and other
communications that users have requested or consented to receive or that we
are required to send concerning users’ registrations, Rewards, our products or
services, or other information;
To carry out our obligations and enforce our rights arising from any contracts
entered into between users and us, including for purposes of our Arbitration
Agreement and any inquiry specific to express written consent under the
Telemarketing Sales Rule (“TSR”) and/or the Telephone Consumer Protection
Act (“TCPA”);
To detect, investigate, and respond to any fraudulent or malicious activity or any
other activity we determine is or may be a violation of our Terms and Conditions,
this Policy, or existing laws, rules, and regulations;
As necessary or appropriate to protect the rights, property, and/or safety of us
and our Marketing Partners, service providers, and Related Parties;
As described to you when collecting Information or as otherwise set forth in any
applicable consumer protection, state or federal privacy, or data security laws;
To maintain suppression or opt-out lists so that we won't contact users who have
asked not to be contacted;
To augment Information by enhancing it with other data sources provided by third
parties and Related Parties to enable us, for example, to gain deeper insights
into our users; and
To respond to subpoenas, court orders, or legal process, or to establish or
exercise our legal rights or defend against legal claims, or when we determine it
is necessary to comply with applicable laws and/or regulations.
We may share Information with applicable third party(ies) as necessary if we become
the subject of bankruptcy proceedings, or in connection with the sale, assignment,
merger, or other transfer of all or a portion of our business. If we are involved in any of
these transactions, we will notify users via email or a Policy update on the Website
regarding any material details pertaining to Information.
We may share and/or sell Information with our vendors, Marketing Partners, or other
third party(ies). For example, we may disclose and/or sell information including: (see
below for a description of the augmented rights that California residents have with
respect to opting-out of the sale of their Information):
With our vendors, service providers, and/or Marketing Partners in connection
with marketing activities, including the delivery of email messaging, telemarketing
calls, text/SMS messaging, and push notifications to users, provided that we
have obtained TCPA Consent from such users to be contacted by telephone or
text/SMS messaging;
With our interest-based Marketing Partners to create anonymized sets of
Information which are made available for use by third-party Marketing Partners
for programmatic advertising purposes;
With our related entities to augment and verify the Information we collect and to
develop and enhance their products and services;
With one or more vendors who provide independent verification of consent,
including verification of consent for purposes of the TSR and TCPA;
To enable third parties, including our Marketing Partners and data and list
management partners, to market products and services to you;
To enable customer service vendors to perform their respective tasks, including
for fulfillment of Rewards;
To enable our Information verification and fraud detection vendors to perform
contracted-for services; and
To submit users’ contact information to comment and petition campaigns run by
governmental agencies, elected officials, or other parties where users have
provided their express consent to endorse and be a part of the campaign
including, in some instances, appending the user contact information with
specific comment language.
When we share and/or sell Information, we enter into agreements that describe the
purpose for which the Information is shared/sold, restrict its use to the agreement’s
specified purpose, and require that all Information remain confidential and be protected
from unauthorized disclosure.
The Websites are designed to comply with the Children's Online Privacy Protection Act
(“COPPA”). COPPA requires that website operators not knowingly collect PII from
anyone under the age of 13 without prior verifiable parental consent. In compliance with
COPPA, we do not knowingly collect or retain information from the Website from
children under the age of 13 and may only collect a limited amount of Information from
users who are between the ages of 13 and 18.
The Website is intended for use only by U.S. residents and the Terms and Conditions
limit the use of the Website to U.S. residents and instruct others not to utilize the
Our website uses Cookies to determine whether users have previously visited the
Website and to streamline the registration process so, for example, users don't have to
re-enter their basic information when they return to the Website. We may also use
Cookies to enhance a user's experience while on the Website. Some of our third-party
Marketing Partners may place Cookies on the Website to track users’ online behavior
while on the Website and after they leave the Website. These third-party Cookies may
enable the delivery of interest-based advertisements (to find out more about Cookies,
based on a user’s visit to the Website and/or other websites. In addition, our Marketing
Partners use Information gathered in this manner to recognize users across different
channels and platforms, including computers, mobile devices, and Smart TVs. Our
Marketing Partners may use this information over time for advertising, analytics,
attribution, and reporting purposes. For additional information about the health-related,
political, and related custom data segments used for advertising, please click here.
We may use Google Analytics and similar tools provided by our third-party partners to
help analyze how users interact with the Website and to display customized ads and
other content to our users during a current browsing session or in the future when the
user is online. These analytics are performed by using the technological means
described above to monitor a user’s interactions with the Website and do not involve the
collection of any additional PII.
Most browsers are initially set up to accept Cookies, but users can reset their Internet
browsers to refuse all Cookies or to indicate when a Cookie is being sent or to refuse
online tracking. To disable and reject certain Cookies, follow the instructions associated
with your Internet browser. In general, when a "do-not track" setting is active, the user's
browser notifies other websites that the user does not want their personal information
and online behavior to be tracked and used, for example, for interest-based advertising.
As required under some State laws, we are required to inform users that, as is the case
with most websites, we do not honor or alter our behavior when a user to one of the
Websites has activated the "do-not-track" setting on her/his browser.
Even where you reject a Cookie, you may still use the Website but your ability to use
certain features or offerings may be impaired. For example, if you return to the Website,
you may have to re-enter Information you previously supplied to us. We may retain
Cookie data indefinitely.
Users may opt-out from interest-based advertising delivered to their web browser by
companies who have elected to participate in one of the interest-based advertising opt-
out mechanisms such as the Digital Adverting Alliance’s opt-out program located here
or the National Advertising Institute’s opt-out program located here. Users may also
choose to opt-out of interest-based advertising on their mobile devices. For more
information, please click here.
Please note that opting out of interest-based advertising does not mean you will no
longer see advertising online. Rather, it means that the company or companies from
which you opt-out will no longer show ads that have been tailored to your interests.
Users may opt-out from receiving future contact from us.
To opt-out from email marketing and to remove your anonymized data from
programmatic advertising enabled by contacting customer service, click the
“Unsubscribe” link on the bottom of every page or click here;
Providing TCPA Consent is not required to qualify for a Reward. You may
continue to use all other aspects of the Website, regardless of whether you elect
to provide TCPA Consent. Users who elected to provide TCPA Consent but later
wish to revoke it can opt out from future telemarketing calls by following
prompts to stop individual telemarketing calls on recorded calls, by informing
calling parties that they wish to be placed on their do not call list, or by
contacting, as appropriate, the Marketing Partner(s) or our customer service
team here. The Terms & Conditions also contain guidance for opting out from
To revoke consent for, or opt-out from, SMS/text messaging, reply STOP to
text/SMS messages received or contact customer service here;
To opt-out of browser-based push notifications, disable the notifications at the
time you receive the notification or disable notifications through your browser’s
settings; and
To-opt out of Cookies, interest-based advertising and/or third-party analytics, see
the section above.
In addition and as described below, residents of California (and, in certain
circumstances, residents of Nevada) have the right to opt-out of the sale of their
We may use Information provided by users for the purposes disclosed in this Privacy
Policy until a user requests that their Information be modified, deleted, or corrected. All
users who provide Information to us may request that we modify, delete, and/or correct
their Information by contacting us here (see below for a description of the augmented
rights with respect to accessing and deleting Information that are provided to California
residents). We will respond to user requests within 45 days. If you request deletion of
your Information, please note that your Information will be suppressed from further use
as described in this Policy. However, please remember that if we have shared your
information with our third-party Marketing Partners, you will need to contact those
Marketing Partners individually to have them suppress or delete your personal
information. Note that we may retain and use your Information as necessary to comply
with our policies including legal obligations, dispute resolution, and enforcement of our
We ask individual users to identify themselves and the Information requested to be
accessed, corrected, or deleted (suppressed) before processing such requests and, to
the extent permitted by applicable law, we may decline to process requests that we are
unable to verify, are unreasonably repetitive or systematic, require disproportionate
technical effort, jeopardize the privacy of others, or would be extremely impractical (for
instance, requests concerning Information residing on archive servers).
Our surveys may ask health and wellness-related questions. We may share your
responses with our third-party Marketing Partners who advertise health and wellness-
related products and services on the Website, or who otherwise promote health and
wellness-related products or services. We may also use this Information to display
offers for health and wellness-related products and services to you. With your consent,
we may provide Information to these providers so they can contact you. If you do not
wish to share health and wellness-related Information, do not answer the health and
wellness-related survey questions and do not provide TCPA Consent.
Our surveys may ask questions related to your financial status. We may share your
responses with our third-party Marketing Partners who advertise finance-related
products and services on the Website, or who otherwise promote finance-related
products or services. We may also use this Information to display offers for finance-
related products and services to you. With your consent, we may provide this
Information to providers so they can contact you. If you do not wish to share this
Information, do not answer the finance-related survey questions and do not provide
TCPA Consent.
Some of our Marketing Partners offer Medicare Supplement plans. Medicare
Supplement plans are not connected with or endorsed by the U.S. Government or the
Federal Medicare program. Our Marketing Partners have confirmed to us that all related
optional marketing offers and Deals on the Website comply with applicable Federal civil
rights laws and do not discriminate on the basis of race, color, national origin, age,
disability, or sex. With your consent, we may provide information to Medicare
Supplement providers so they can contact you. If you do not wish us to share your
Information, do not provide consent to telemarketing.
The Website contains links to other sites or services. When you link from the Website to
a third-party site, for example, when you link from a survey question, optional marketing
offer, or Deal advertisement to another site, you are leaving the Website and are subject
to the privacy policies and terms and conditions of those sites NOT this Privacy
Policy. We are not responsible for the privacy practices, content, or security of such
third-party sites.
We use commercially reasonable efforts to prevent unauthorized access, disclosure, or
accidental loss or destruction of your Information. Access to your Information is strictly
limited and we take reasonable measures to ensure that your Information is not
accessible to the public. We restrict access to users’ Information to only those persons
who need access to perform or provide their job or service, both internally and with our
third-party service providers.
As part of the multistep \Reward claim process, you will be asked to verify your
identification by scanning or uploading a clear photo of an unexpired, government-
issued ID. The ID verification process is operated through our third-party vendor,
Veratad. Submission of your ID via a secure process is encrypted end-to-end, and your
information will only be used for purposes of ID verification.
We do not otherwise generally collect sensitive Information such as medical information,
health insurance information, data collected from an automated license plate recognition
system, Social Security Number, and credit card information. If and when we do collect,
store, and transmit sensitive information, that Information will be encrypted with
advanced TLS (Transport Layer Security).
While we have endeavored to create a secure and reliable Website for users, we are
not able to fully eliminate security risks associated with Information. Given the nature of
the Internet, your Information passes through entities that we are unable to control.
Therefore, we cannot guarantee that our security measures or those of third parties who
access or transmit your Information will prevent your Information from being improperly
accessed, stolen, or altered. In compliance with applicable federal and state laws, we
shall notify you and any applicable regulatory agencies if we learn of an information
security breach of your Information. You will be notified via email in the event of such a
breach. Please be advised that notice may be delayed in order to address the needs of
law enforcement, determine the scope of network damage, and to engage in remedial
The following chart contains the categories of information, as enumerated in CCPA Sec.
1798.140(o), of Information we collect, use, disclose and sell, the sources of the
Information and our business and commercial uses of such Information:
1. Sources
2. Business
3. Commercial
Identifiers - name,
postal, email and IP
address, telephone
User provided
inquiries and
claim forms;
related and
3rd party
sources to
verify and/or
augment user
optional offers
and deals to be
service; fraud
& security
detection; pre-
population of
user forms;
Sold to third
parties for
shared with
third parties to
deals to be
offered and to
order forms
Personal information
categories listed in
the California
Customer Records
statute Identifiers
and education,
employment medical
and health
As above,
plus user
responses to
Same as 2. A
Same as 3. A
and to target
sales of
Information to
third parties
characteristics under
California or federal
law - Age, marital
status, medical
condition, physical or
mental disability, sex
and related medical
Same as 1. B
Same as 2. A
Same as 3. B
information -
products or services
purchased, obtained,
or considered, or
other purchasing
User provided
inquires and
claim forms,
from 3rd party
and system
activity logs
Same as 2. A
and to
entitlement to
rewards and
amounts owed
by advertisers
and data
amounts owed
by advertisers
and data
buyers and
of data
Internet or similar
network activity -
browsing and search
history, information
on a consumer's
interaction with a
website, application,
or advertisement
activity logs
and cookies
Same as 2. A
and to
determine (i)
whether user is
a repeat visitor;
of and
amounts owed
to paid media
suppliers; and
(iii) support
proof of user
consent for
marketing and
Same as 3. D
Inferences drawn
from other personal
information - profile
reflecting a person's
psychological trends
and attitudes
Same as 1. B
and system
Same as 2. A
California users have several rights regarding the collection, use, disclosure, and sale of
their information under the CCPA. One of these rights, notice of collection of
Information, is described above; the balance of these rights are described below and
include the following rights:
Disclosure of information collected and sold
Opt-out from the sale of Information
Deletion of Information
Access and portability of Information collected
Exercising Your Rights, Verification, and Timing. To exercise your CCPA rights, click on
the “Do Not Sell MyPersonal Info” link on the bottom of the Website page where we
collect Information, or send an email to To prevent an
unauthorized third party from accessing or making decisions regarding a user’s
Information, we verify all requests to exercise these rights (a verifiable consumer
request). We do not charge a fee to process or respond to a verifiable consumer
request unless it is excessive, repetitive, unfounded, or abusive.
In general, we will verify a request by matching the identifying information supplied by
the user with the Information we already have for the user. If we cannot verify the user
using the foregoing method, we may request additional information, which we will not
retain or use for any other purpose.
For all verifiable consumer requests, we strive to respond within forty-five (45) days of
receipt. If we require additional time, which can be up to ninety (90) days in the
aggregate, we will provide written notice. Any disclosures we provide will cover only the
12-month period preceding the verifiable consumer request's receipt and will be
delivered electronically in a secure fashion. If, for some reason, we cannot fulfill or
comply with your request, our response will explain that decision.
Disclosure of Information Collected and Sold. While users have the right to request
different levels of disclosure regarding the collection, use, disclosure, and sale of
Information, we have elected to treat all requests from California residents as an
exercise of expanded disclosure requests by businesses that sell Information. Once we
receive and confirm your verifiable consumer request, we will disclose to you for the 12
months prior to your request:
The categories and sources of Information collected;
Our business and commercial purposes for collecting and selling that
The categories of third parties with whom we shared that Information;
The specific pieces of Information collected;
If we sold or disclosed your personal information for a business purpose, we will
For sales - the Information categories for each category sold and the categories
of third parties to whom the Information was sold; and
For disclosures - the Information categories for each category disclosed and the
categories of third parties to whom the Information was disclosed.
Right to Opt-Out. Users have the right to opt-out from the sale of their Information. We
provide a “Do Not Sell My Personal Info” link on each Website page where we collect
Information that links to an online request form. You can access the form here or you
can send an email to and elect to opt-out from the sale of
your Information. We reserve the right to verify all opt-out requests using the methods
described above.
While our agreements with third parties to whom we sell or disclose Information prohibit
the further sale or use beyond the scope of our agreement with them, if a California user
opts-out, we will notify all third parties to whom we have sold or disclosed the California
user’s Information within the previous 90 days and remind them not to further sell the
Information. We will not ask a California user who has opted out to re-opt-in for one year
after the California user opts-out. If the user requests a transaction with us that requires
the sale of their Information, we will inform them that they have opted out and if they
want to proceed with the transaction, we will offer the opportunity to opt-in by
completing a two-step process.
Deletion of Information. You have the right to request that we delete any of your
Information that we collected from you, subject to certain exceptions. Once we receive
and confirm your verifiable consumer request using the process set forth above, we will
delete or deidentify (and direct our service providers, vendors, and other applicable third
parties to delete) your Information from our system other than from our archive servers
(which we maintain for compliance purposes), unless there is an applicable exception.
We may decline to process your deletion request if the Information is necessary for us
or our service providers, vendors, or other applicable third parties for a number of
reasons. For example, we may decline your deletion request if the Information is
required to:
1. Complete the transaction for which we collected the Information or provide the
goods or services you requested;
2. Detect security incidents, protect, investigate and respond to malicious,
deceptive, fraudulent, or illegal activity, or prosecute those responsible for such
3. Identify and correct errors that negatively impact intended functionality; and
4. Comply with a legal obligation, including Federal and/or State tax liability and
If we do not comply with a deletion request, we will provide the grounds for our denial.
Access and Portability. California users have the right to access the Information we
have collected about them in the previous twelve (12) months. Upon receipt of verified
consumer request, we will provide the information in a readily usable format. You
cannot request access more than twice in any 12-month period.
Nondiscrimination. We are committed not to discriminate against California users who
exercise their CCPA rights. As such, unless otherwise permitted by the CCPA, we will
not deny, charge you different prices or rates, or provide a different quality level of
goods or services, including through granting discounts or other benefits, or imposing
penalties, and/or suggest that you may receive a different price, rate, or quality level of
goods or services. While we do not provide financial incentives for users who do not
exercise their CCPA rights, please note that some of the functionality of the Website
may be unavailable if consumers exercise their rights to have their personal information
Authorized Agent. The CCPA enables California users to appoint an authorized agent to
act on their behalf to submit disclosure requests and or deletion requests under the
CCPA. The authorized agent must register with the California Secretary of State. We
will honor a request from an authorized agent provided you provide written authorization
to the authorized agent to act on your behalf and we can verify your identity and the
agent submits proof of authorization.
CCPA Metrics. We are required to compile certain annual metrics regarding the CPPA
including the number of disclosure, deletion and opt-out requests we receive, the
median number of days it takes us to respond, and how many of each were denied. The
metrics for the last calendar year are displayed here. Please note that the information
outlined is compiled from various entities, which include our parent, subsidiaries, and
other entities under common control with us.
Shine the Light Rights. In addition to the CCPA-mandated disclosures described above,
the California Online Privacy Protect Act (“CalOPPA”) contains a Shine the Light section
that permits users who are California residents to request information regarding our
disclosure of their Information to third parties, including the categories of Information
shared and a list of the names and addresses of third parties with whom the Information
was shared. If you are a California resident and would like to exercise your rights under
the Shine the Light provision, please submit a request by sending an email to In your request, please specify that you want to exercise
your rights to disclosure under the Shine the Light provision please specify the Website
that you visited and the email address you registered with. Please allow thirty (30) days
for a response.
To exercise your privacy rights, please submit your request by clicking on the link “Do
Not Sell MyPersonal Info” or send an email to In your
request, please specify that you want to exercise your rights and specify the Website
that you visited and the email address you registered with. We may contact you to ask
you for further information to help you exercise your rights. We will try to respond to
requests within one month and we will let you know if we need to take longer, for
example, because your request is complicated.
We reserve the right to revise and update this Policy at any time. If we make material
changes to this Policy, we will post the updated Policy on the Website. Any such
revisions will be effective thirty (30) days after posting to the Website and will apply to
all Information collected by us both before and following the effective date. If we expand
the way we use Information, we will notify users by: (a) sending the modified Policy to
our users via email or (b) any other reasonable means acceptable under applicable
state and federal law. You will have a choice as to whether we use your Information in
this different manner and we will only use your Information in this way where you opt-in
to such use. Users should periodically access this Policy to review our current policies
regarding the collection and use of Information.
If you have any questions, comments, complaints, or suggestions regarding this Policy
or the Website, please contact us here.